Why Marketing Agencies need to be Marketing Partners

Listening to clients is the true mark of a successful marketing company

Collaboration is a huge part of what we do in marketing. You have to see yourself as a marketing partner, not a marketing service provider.

Why Marketing Agencies need to be Marketing Partners
Learn how Marketing can transform your business.

Here’s why:

Deeper understanding of your customers

keep the bigger picture in mind

. This approach means that we get to truly understand the client’s needs and advocate for them’.

This partnership approach is why anne+co. has so many long term clients, and why they have so many kinds words to say. They’ve found mutual success through collaboration. It’s an approach that lends itself to challenging perspectives and provides enough distance to see the bigger picture. This is the sweet spot where you get results.

anne+co. rebranded from AKGraphics early last year. This new name demonstrates how client focused they are. By putting the client at the heart of this rebrand, anne+co. has managed to go from strength to strength. Winning the Professional Services Award is just the beginning though, Anne says. They are looking to expand their team and invest more money in their service offering including web design and UX/UI design.

Digital campaigns that drive results

There’s a lot of jargon  – inbound, outbound, funnels, user experience – and too many options for companies looking to invest online. A true marketing partner distills it all down and makes it make sense. Marketers are problem solvers. We dive into the data and translate it to clients in a way that they understand. We brainstorm together using their detailed experience and knowledge – that way driving to better results.

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Marketing team that gets your brand values

As a marketing services partner you become a member of the client’s team. You learn as much as possible about the company’s brand development and understand their customers inside out. But you operate at a distance, which gives us objectivity. We can keep the bigger picture in mind – we can keep the goals in mind and remind our parnters of that if shorter term priorities come up. We can help clients stay the course – stay consistent and stay on brand.

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